I care deeply about online video and the part that is discerning is the reliance upon one video service to provide all viewership for larger brands. Listen and let me know what you think.


8 Responses to Fundamentals

  1. Ryan says:


  2. Rob Sandie says:

    Thanks for the compliments and video comment! You got me thinking.. I need to be the right type of viewer and subscribe to email mailing lists more often.

    Google reader just isn’t something I go back to as much as I would like Mail.app is a great reader as it’s Viddler compatible with mails from Feedburner email sender.

    In any case. Thanks for the comment!


  3. Dan Monceaux says:

    Thanks for the pep-talk, coach. You’re dead right about the importance of building your own personal viewerbase, independent of any one platform.

  4. I am in agreement with whaat you’re promoting here. Obviously Youtube is a front-runner. A first-Mover. And with branding it’s important to “ride the tiger.” I have some incredible concepts, and I am a teacher in my min line of work-writing book.
    Let’s talk so we can fine-tune our alliance.

  5. Hi Robert,

    Great video!

    Viddler ROCKS!

    Its great and refreshing to see the vote of support from you about how Viddler is designed for the user.



  6. Casey Schorr says:

    Rob, you hit the nail on the head. Personal and micro-brands are exploding, yet too many of these folks don’t realize the power of their own brand or how much of an asset this really is. They are giving away far too much to YouTube and the others. Instead of using YouTube as a lead-generation channel to build their own brand, own mailing list, and own fan-base (that they fully own/control) they think YouTube is the end-all, be-all. I liked this post/video… very GaryV style… keep it up!

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